Spotlighting *Your* B2B Online Community – Call for Participation
We decided that it’s time to revamp the list and dig deeper in the hopes to provide even more nuanced and generative…
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Highlights from the 2014 Social Business Benchmark Study
Another summer brings a new set of Social Business Benchmark study results! For the past three years, in partnership…
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Social Marketing and Gender Equality through Power Networking: 4 Common Trends Related to Transformation, Power and Influence
The biggest obstacle for women who aspire to business or political leadership continues to be equal access to power and…
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Measuring What Matters: Those Addictive Numbers
I’ve done it. It’s gone. Cold turkey. After years of asserting we need to measure what matters in social business – as…
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Social Business and the Responsive Enterprise
The Social Business era has arrived, and with it, individual customers now have a voice. “Listen to me,“ they shout…
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Social Media for Strategy-Focused Organizations
Social has become an integral part of its efforts to achieve superior economic returns from better strategy execution…
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Secrets of Great Communities And Community Managers
What makes some online communities more successful than others? Learn the 5 secrets to success of great communities…
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56 Lessons From 20 Years of Online Community Building
56 online community building lessons learned from 20 years experience, by Vanessa DiMauro, CEO Leader Networks.
18 Comments9 Minutes
From like, to want, to need to love… The Social Consumer Research Study
Who do you trust? How do companies break through the incredibly high volume of marketing noise to sustain awareness,…
1 Comment7 Minutes
To Be Heard, Turn Down The Volume
Ironically, as more so-called experts raise their voices, the value of sharing real expertise has only grown–but now…
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Fixing Your Intranet: A Guide For Leadership
The corporate intranet is a complex organism. This prettier, younger sister of earlier knowledge management tools is…
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Who Ya Gonna Call? Social Business Buyer Guide [Part Two of Two]
Before your organization goes shopping for guidance about your online social initiatives, consider the above and ask…
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A Social Business Buyer’s Guide [Part One of Two]
Buyers of online social products and services face a difficult problem – what is it, exactly, they are purchasing?…
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Has Social Business Spurred An Increase In Collaboration Between Marketing & IT?[Infographic]
An infographic based on research about CMO and CIO collaboration
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Is It Time To Develop A Social Business Center Of Excellence?
You're firm is getting the hang of becoming a socially enabled enterprise. No longer doing isolated skunk works…
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