Client Results

Leader Networks Industry Experience

Leader Networks has worked with clients across a broad range of industry sectors on their social business initiatives (listed alphabetically)

Financial Services

Faced with tough competition and steep regulatory requirements, financial service firms and their industry partners have entered social business online with a certain amount of caution. Despite this, financial services companies have leveraged social business initiatives such as online communities for two-way conversations, online customer care, client relationship management and new product development. Leader Networks has helped our financial services clients extend their trusted advisor role to a range of constituencies for personal and private interaction for general advice, peer community interaction and professional networking. Our clients include Thomson Reuters, Manning & Napier Information Services, Trader Monthly and Fidelity.

Healthcare and Life Sciences

When lives are at stake – and response times are short – the ability to interact with and learn from your constituents is invaluable. Despite stringent regulatory and cultural considerations, life science and healthcare firms are adopting social business techniques to acquire and distribute critical medical experience information online. Leader Networks has built public communities for health-oriented sites, private, membership-only networking and knowledge-sharing communities for healthcare professionals, and internal private communities for project team and executive collaboration. Our clients include Conisus, Diversified Communications, Sermo, The Children’s Hospitals Association, The Global Health Delivery Project at Harvard University, Vecna and WEGO Health.

Legal & Law Enforcement

Selected by LexisNexis to guide the creation of Martindale Connected, Leader Networks played a crucial role in building this unique, pioneering and award-winning private online community for corporate counsel. In addition, Leader Networks provided strategic guidance and best practice training for legal marketers and firms seeking to utilize social media and online community to increase awareness through thought leadership, brand development and collaboration. Leader Networks also participated with LexisNexis in the creation of the largest private online knowledge network for Federal, state and local law enforcement officers.

Media and Publishing

No industry has felt the impact of social business online more directly than B2B media, where content and conversation go hand-in-hand. Still, few organizations have the online experience to transform their traditional publishing practices into successful social business initiatives that complement and support broad media business goals. Leader Networks has built successful online communities and professional networks that enable media, analyst, and publishing organizations to engage with their audiences in fully collaborative ways online. The results? Better content, fresh insights, more engaged subscribers and audience members, and additional online revenue streams. Our clients include the Gerson Lerhman Group, The Advisory Council, Thomson Reuters, TowerGroup and WBUR.

Professional Services

Professional service providers must sustain their relationships with clients throughout a lengthy sales cycle. One approach is to use social business programs to provide a continuing connection to past, current and prospective clients, showcasing the firm’s thought leadership and customer care capabilities. Leader Networks has helped create several online communities and networks that help professional service firms engage with their clients. Our clients include Carlisle & Gallagher Consulting Group, CSC, Digital Influence Group, Larstan Business Reports, Palladium Group, Patricia Seybold Group and ZS Associates.

Technology

A challenge for many technology organizations is providing world-class tech support and product development resources to customers and business partners. Using online communities to integrate service, sales and R&D activities creates an ongoing dialogue online that supplements existing offline experiences such as trade shows and user groups, and accommodates the global 24×7 workplaces of today’s technology leaders. Our social projects have included employee collaboration, developer crowd-sourcing and thought leadership as well as customer support communities for firms such as Agilent, Cisco Systems, Cognizant, EMC, HAPAX, Hitachi Data Systems and HP.